Category Archives: Press Release

GARY ROME AUTO GROUP’S SCHOOL FUNDRAISER CHALLENGE

Gary Rome Auto Group Contact Information:

Gary Rome Hyundai
1000 Main Street
Holyoke, MA 01040
1-888-637-GARY (4279)
garyromehyundai.com

Gary Rome Kia
809 Enfield Street
Enfield, CT 06082
1-866-688-GARY (4279)
garyromekia.com

[Nov. 15, 2012] Holyoke – Gary Rome Auto Group has embarked on an exciting new project. Gary Rome will assist teachers in earning supplies needed for their classrooms, but are unable to fund the project. He will use his many media outlets to help spread the word about each project in order to bring in more donations.

“Children are the future generation of leaders, so we want to invest in them; says Gary Rome, owner of Gary Rome Hyundai and Kia. We are excited to be contributing to the children within our community. I hope we can all come together and help students and teachers acquire supplies for their projects”.

The program will allow teachers to post their classroom project on reputable website such as donorschoose.org and receive donations for it. Teachers can post their chosen project on any of the three websites (http://www.donorschoose.org; http://www.adoptaclassroom.org/: or http://www.gofundme.com/). In addition, teachers may choose to post projects on any other legitimate websites. The superintendent for each city will choose the top 30 projects. Gary Rome will then use his many media outlets to get the word out and match up to $200 worth of donations.

For more information about the program, please contact Telesha Williams at (413)530-3286 or telesha_williams@yahoo.com. Also, you may contact Tim Ferreira at parts@garyromehyundai.com.

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This press release has been distributed by Gary Rome Auto Group. Gary Rome Hyundai, based in Holyoke Massachusetts, and Gary Rome Kia, based in Enfield Connecticut provide Hyundai and Kia sales and service to all of Massachusetts and Connecticut.

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Gary Rome Kia Announces Dealership Grand Opening

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Jun 19, 2012 –
Enfield, CT — For those who have been watching the construction along Enfield St. for the past several months, the long-anticipated transformation is now complete. Gary Rome Kia is proud to announce the grand opening of its new state-of-the-art facilities.

Customers walking into the sparkling new showroom will now be welcomed by an entrance greeter. The service area has been expanded, the Customer Lounge and Parts Boutique section enlarged. Each department of the dealership has been refurbished and improved to create a natural flow for the best customer experience.

“We are so pleased with the updated design, ” says Gary Rome, owner and CEO of Gary Rome Kia. “It’s more accessible, more modern, more attractive. But though our facade has changed, the staff and customer service is still just as helpful, friendly and dedicated as always.”

To celebrate the grand opening, Gary Rome Kia is running a number of promotions and special deals. From now through Saturday, June 30th Gary Rome Kia is offering:
• $14.95 oil change, which includes a wash and vacuum,
• $149 a month lease on a Forte or $14,999.00,
• $189 a month lease on a Optima or $18,999.00
• Like Gary Rome Kia on Facebook (http://www.facebook.com/GaryRomeKia) and enter to win $140.00 gas card.

Come on down to Gary Rome Kia today to take advantage of these incredible deals. With the expanded inventory there is bound to be something for everyone. The Kia Optima and Sorento were recently named “Best Family Cars of 2012” by Parents magazine and Edmunds.com in the midsize sedan and crossover utility brackets, respectively. The Kia Sportage SUV was the only car in the JD Power-What Car? owner satisfaction survey to score five stars across all categories.

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Gary Rome Kia of Enfield serves Bristol, East Hartford and West Springfield, MA with new and used Kia cars. The staff at Gary Rome Kia of Enfield is ready to help you purchase a new Kia or used car in Enfield. When you visit our car dealership, expect the superior customer service that you deserve. With years of experience and training, the Gary Rome Kia of Enfield team is your Connecticut Kia dealer, and will get you into the Kia that was built for you. Get the new or used car by Kia in Enfield that you have been dreaming of by calling or visiting Gary Rome Kia of Enfield today. Check out our website athttp://www.garyromekia.com.

It’s March Madness.

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It’s March Madness, that’s for sure. No, I’m not referring to basketball. I’m referring to automotive sales. Many auto companies have reported large increases in car and truck sales for the month of March.

General Motors reported a 12 percent increase, Nissan’s sales rose 12.5 percent, Hyundai’s American sales were up 13 percent, and Volkswagon said its March sales rose a whopping 35 percent. Ford Motor Company reported a 5 percent increase in sales, while Chrysler Group reported an astonishing 34 percent increase from March 2011 in sales this year in cars and trucks. For both Ford and Chrysler, this is the highest level in at least four years. AutoNation, the country’s largest dealership chain, says sales went up 26 percent for domestic brands, 10 percent for import brands, and 10 percent for luxury vehicles. Interestingly, this March has seen an auto sales increase in other countries around the world, such as India.

One would assume that due to the extreme price of gas these days would deter people from purchasing a car. The national average for regular gas is $3.92 per gallon, according to the AAA. One might think that the higher “green” awareness, the knowledge that smoke and exhaust from cars harms the environment, pervasive in the marketplace today would also deter people from buying them.
However, this is just not the case. On the one hand, people are buying more hybrid, “eco-friendly” cars, to deal with the aforementioned issues, but they’re still buying. And they’re not spending less, either. On the contrary, people are now paying more for cars than ever before.

“Consumers aren’t overreacting to gas price rises,” said Don Johnson, G.M.’s vice president for United States sales operations. “They’re not panicking and going from a full-sized pickup to a small car that doesn’t give them the same utility.”
Why are more cars being bought? A few possible explanations may be the decrease in unemployment in recent months, warm weather helping bring customers out of their houses and into dealerships, and a wider availability of auto financing. People who delayed buying a car during the economic downturn are now venturing out and buying. Ellen Hughes-Cromwick, Ford Motor Co-Economist, so aptly put it: “People are going back to work and the vehicle stock…is ripe for replacement.” People are also getting rid of their old cars and replacing them with newer cars as the economy recover and gas prices rise.

In addition, the average credit score for new car buyers is at an all time low; it hasn’t been this low since the first half of 2008. This makes the car market an easier place to navigate for new consumers, which is always a good thing; buying a car for the first time can be confusing, and the easier it is, the better the person feels about their purchase.

Analysts say they expect 1.4 million cars to be sold. This is 15 percent more than a year ago and the most since 2007. John Humphrey, senior vice president of global automotive operations at J.D. Power and Associates, says, “Barring any future shock related to geopolitical issues in the gulf region and further upward pressure on the price of oil, we believe sales will continue on a solid pace for the balance of the year.”

http://www.nytimes.com/2012/04/04/business/car-sales-keep-up-their-firm-growth.html?_r=2&hp

http://bottomline.msnbc.msn.com/_news/2012/04/03/10999202-auto-sales-on-target-for-best-month-since-2008

http://online.wsj.com/article/SB10001424052702303816504577319152950129124.html

http://www.reuters.com/article/2012/04/03/us-autos-sales-idUSBRE8320GK20120403

Shoot For The Cars At Gary Rome Auto Night!

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It’s Gary Rome Auto Night at the Springfield Armor game this Thursday. Come to any Gary Rome Auto Group location to pick up your free tickets and win a chance to shoot for a brand new car!

This Thursday, March 9, 2012 is Gary Rome Auto Night at the Springfield Armor game at the Mass Mutual Center. From beginning to end, the night promises to be a slam dunk. Come support the Armor and take advantage of the amazing opportunities provided by Gary Rome Auto Group:

Go for free by picking up complimentary tickets at any Gary Rome Auto Group location
Door prizes will be available for fans on arrival
Meet Jack and get his autograph
Get a chance to win a brand new car in a shooting contest

It’s a win-win-win-win situation! Don’t miss out; come join in the fun and games. Gary Rome Auto Night is an experience for the whole family to enjoy.

Springfield Armor

This press release has been distributed by SalemGlobal Internet Interactive Public Relations. Based in New York City, SalemGlobal optimizes websites to increase traffic from search engines, provides lead generation, and improves conversion of site visitors to buyers. Other services include general website marketing, search engine optimization (SEO), ecommerce solutions, content management systems, website hosting, web design and maintenance. For more information, please contact CEO Raphi Salem at 888-578-6732.

Gary Rome Hyundai is giving out free basketball tickets and cool prizes

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On March 12, Springfield Armor Basketball Team is having a “Gary Rome Hyundai Day.”

Saturday, March 12, the Springfield Armor Basketball Team is having a “Gary Rome Hyundai Day.” This event is sponsored by CBS 3 and Gary Rome Hyundai. To go to this awesome event, please stop by the Gary Rome Hyundai dealer to pick up your FREE basketball tickets. You don’t have to register or win to go to the game on March 12. All you have to do is go stop by Gary Rome Hyundai’s dealership located at 1000 Main Street, Holyoke, MA 01040 BEFORE March 12 to pick up your basketball tickets. The tickets are given away on a first come first serve basis.

Not only will you have a chance to watch a fun basketball game, eat good food and meet people, but as part of “Gary Rome Hyundai Day,” Gary Rome is giving away great prizes. 3 lucky winners will have a chance to win a car.

If you have any other questions about “Gary Rome Hyundai Day,” you can call us at: (800) 559-8364.

There is no reason to not treat yourself and your friends to an awesome basketball game and a day of fun, socializing, and prizes.

Hyundai Elantra Is Top Selling Car in Canada

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In December, Hyundai Auto Canada Corp. flew a bunch of automotive journalists to San Diego to test out the Hyundai Elantra. Steve Kelleher, Hyundai Canada’s chief executive told the journalists that he predicted that the Hyundai Elantra will be the best selling car in Canada in 2011. While such a confident claim isn’t unique among workers at their own car company, what is unique however is that (so far at least) what Steve Kelleher predicted has come true.

When the industry’s January sales figures arrived earlier this month–pronouncing Elantra as the best selling vehicle, of any type, in Canada–Mr. Kelleher admitted he was tempted to send the group of journalists an “I told you so” note.” (http://www.montrealgazette.com/business/Hyundai+gobble+market+share/4320281/story.html)

Though I doubt Mr. Kelleher actually sent the automotive reporters an “I told you so” note, the fact that Kelleher’s prediction came true bespeaks to the quality of the Hyundai Elantra. Getting not only mostly positive, but stellar reviews, it’s easy to see what the Hyundai Elantra is selling so well.

2011 HYUNDAI SONATA NAMED AUTOMOBILE MAGAZINE "ALL STAR"

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The all-new 2011 Hyundai Sonata has been named to Automobile Magazine’s annual “All Stars” list as one of the most outstanding cars of the year.

“The critical acclaim and recognition from experts like the editors of Automobile Magazine is gratifying,” said John Krafcik, President and CEO of Hyundai Motor America. “Sonata is a game-changing car that has surpassed everyone’s expectations. The All Star award is recognition that the record number of customers who chose Sonata this year made a great choice.”

Each fall, Automobile Magazine tests new model cars and its reigning All Stars before selecting 10 vehicles that stand out among all others in the market.

“The Sonata has emerged as an unquestioned leader in a segment that’s bursting with excellent automobiles. Painstakingly conceptualized, designed and engineered by Hyundai, the Sonata meets and exceeds the varied needs and wishes of demanding American buyers,” writes Automobile Magazine. The editors conclude, “The Sonata is a car that sells purely on its merits rather than on its warranty, and increasing numbers of savvy Americans are beating a path to Hyundai’s door.”

The 2011 Hyundai Sonata was introduced earlier this year. Sonata brings to the market a number of breakthroughs previously unheard of in the mid-size family sedan segment including standout design, a standard gasoline direct injected engine that delivers 35 miles per gallon on the highway, an optional 274-horsepower 4-cylinder turbo and a hybrid model that will go on sale in the U.S. in January.

Through the first 11 months of the year, Sonata sales are up 65 percent over last year on the strength of the new model, which, is manufactured at Hyundai Motor Manufacturing Alabama. Sonata’s breakthrough 2.4-liter gasoline direct injection (GDI) engine, 2.0-liter turbo GDI and 6-speed automatic transmission also are manufactured in the United States. Hyundai Motor America sold 500,000 new vehicles in the U.S. for the first time ever, this year. Sonata has been the most “shopped” midsize car in the market for six of the past seven months as measured by Compete, an automotive market analysis firm.

The complete story on the “Automobile All Stars” is available in the February 2011 issue of Automobile Magazine and at www.automobilemag.com. The February issue will be available on iPad on December 20 and on newsstands on January 4, 2011.

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through about 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai’s 10-year/100,000-mile powertrain warranty and 5-years of complimentary Roadside Assistance.

2011 Hyundai Sonata and Genesis Sedan Awarded an Automotive Best Buy Award from Consumers Digest

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Consumers Digest Magazine named both the 2011 Hyundai Sonata and 2011 Hyundai Genesis sedan a “Best Buy.” The ratings are based on behind-the-wheel assessment, safety ratings, ownership costs, warranty, price, comfort, ergonomics, styling and amenities. The Sonata is a Best Buy in the Family Car category and the Genesis sedan is a Best Buy in the Luxury Car segment.

“Value, as we see it, is based on purchase price and ownership costs relative to quality, performance and subjective factors like comfort and design,” said Randy Weber, publisher, Consumers Digest. “Few purchases are more important, or require more research, than buying a new vehicle. Our analyses ensure that consumers are as satisfied with their auto purchase years after making it as they were on the day they drove off the lot.”

The Automotive Best Buy Awards reflect Consumers Digest’s view of which 2011 vehicles offer exceptional value for the money. A panel of six automotive experts evaluates the vehicles from behind-the-wheel on an ongoing basis, both under real-world conditions in their own test-drives and at manufacturers’ new-model introductions. They assess design factors including styling, accessories and amenities, cargo space, and fit and finish, as well as performance characteristics including starting and acceleration, steering and handling, ride quality and fuel economy.

“The Genesis has provided ground-breaking value among its luxury competition with lavish appointments and impressive driving performance,” said Mike O’Brien, vice president, Product and Corporate Planning, Hyundai Motor America. “The all-new Sonata also upholds Hyundai’s legacy of value with exciting design, best-in-class fuel economy and outstanding residual value. Both cars continue to exceed expectations for consumers in their respective segments.”

For more information and a complete list of award winners, visit http://www.consumersdigest.com/award_page.html.

HYUNDAI MOTOR AMERICA

Hyundai Elantra Earns Highest Residual Value in its Class in the 2011 ALG Residual Value Awards

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ALG, the industry benchmark for residual values and depreciation data, today announced its 12th annual Residual Value Awards, honoring vehicles across 19 different segments and two brands that are predicted to retain the highest percentage of their MSRP after a three-year period. The 2011 Hyundai Elantra topped the competitive compact segment, winning ALG’s award for the highest residual value in its class.

The 2011 Residual Value Awards are based on the entire model year forecast of 2011 products. Award winners are determined through careful study of the competition in each segment, historical vehicle performance and industry trends. Vehicle quality, production levels relative to demand and pricing and marketing strategies are among the key factors that affect ALG’s residual value forecasts.

“Hyundai’s win of the mid-compact segment highlights the growing reputation of the brand, as well as its impressive new product push,” said Raj Sundaram, Senior Vice President, Solutions Group and ALG. “The all-new 2011 Elantra shines with standard luxurious features and a modest price tag, and it’s expected to be a favorite of young drivers like the VW Jetta and Mazda3 before it.”

The all-new 2011 Elantra encompasses Hyundai’s latest ambitions including “Fluidic Sculpture” design, advanced safety technologies and best-in-class 40 mpg highway fuel economy. It took 33 months to develop the all-new Elantra and four years to bring it to market. The 2011 Elantra launches with new 1.8-liter “Nu” engine and in-house six-speed automatic transmission.

“Achieving such tremendous value retention speaks to the overall quality and merit of the Elantra,” said Mike O’Brien, vice president, Product and Corporate Planning, Hyundai Motor America. “Vehicles that retain their value in the long-term offer a lower overall cost of ownership to the customer, allowing Hyundai to offer strong lease options to consumers and better resale value at trade-in time for our customers who purchase their vehicles.”

For more information and a complete list of winners, visit: www.alg.com.

ALG

Based in Santa Barbara, California, ALG (www.alg.com) is a leading provider of data and consulting services to the automotive industry. ALG publishes the “Automotive Lease Guide” – the standard for Residual Value projections in North America, and has been forecasting automotive residual values for over 45 years in both the U.S. and Canadian markets. ALG is a company of DealerTrack Holdings, Inc.

HYUNDAI MOTOR AMERICA

Hyundai Donates $2.1 Million to Childhood Cancer Research with 2010 Hope on Wheels Tour

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Ceremonies at the New York International Auto Show and Hyundai Motor Manufacturing Alabama Mark Launch of 2010 Hyundai Hope on Wheels Tour

Hyundai Motor America and its dealers will launch the 2010 Hyundai Hope on Wheels tour today during Hyundai’s press conference at the New York International Auto Show. With newly-named Hope on Wheels National Youth Ambassador Brianna Commerford, 12, standing by, Hyundai CEO John Krafcik will announce the 2010 tour, which will visit more than 40 children’s hospitals across the country. This year’s tour will donate $2.1 million to support childhood cancer research.

Hope on Wheels National Youth Ambassador Brianna battled Stage IV Hodgkin’s Lymphoma when she was just ten years old. Now healthy and in remission, Brianna wants to share her story to spread awareness and help bring hope to other children facing cancer. Brianna will serve a two-year term as the Hope on Wheels National Youth Ambassador.

“At Hyundai, we believe in doing what others might think is impossible,” said John Krafcik, President and CEO of Hyundai Motor America. “With the dramatic increase in survival rates that we’ve seen over the past several decades, we believe that a cure for pediatric cancer is now within reach. Hyundai is focusing the bulk of our philanthropic efforts on funding childhood cancer research through Hope on Wheels so that one day no child will ever have to face cancer.”

The first official hospital donation event of the year will take place later today as Hope on Wheels donates $125,000 to the Hope & Heroes program at NewYork-Presbyterian/Morgan Stanley Children’s Hospital. This year, Dr. Jennifer Levine and Dr. Julia Glade Bender have been selected to receive the donation, which will support their research. Children receiving treatment at the hospital and their families will join Brianna and New York area Hyundai dealers for a special Handprint Ceremony at the Hyundai booth. The children will place their handprints in colorful paint on the 2010 Hyundai Santa Fe, the official vehicle of the Hope on Wheels Tour, to commemorate their brave battles with childhood cancer.

“Since 2004, Hyundai has been a dedicated donor to the children’s cancer research program at the Herbert Irving Child and Adolescent Oncology Center,” said Dr. Michael Weiner, director, Herbert Irving Child and Adolescent Oncology Center at NewYork-Presbyterian/Morgan Stanley Children’s Hospital and Columbia University Medical Center. “We are proud to be a recipient of Hyundai’s generosity and ongoing support for children with cancer.”

Later this month, U.S. Hyundai dealers will gather at the company’s manufacturing plant in Montgomery, Alabama for their annual national dealer meeting. The company and dealers together will present a ceremonial check for this year’s $2.1 million donation to Brianna on behalf of all the children helped by childhood cancer research. The second hospital donation of the 2010 tour will be made to the Children’s Hospital of Alabama in the amount of $40,000.

“On behalf of Hyundai dealers across the country, Hope on Wheels is honored to continue its support for childhood cancer research in 2010 and recognize the brave children who are battling this disease” said Oscar Leeser, President of the Hyundai Hope on Wheels Foundation and dealer owner of Hyundai of El Paso in El Paso, Texas. We are proud to be able to award research grants to the Hyundai Scholars – they are the pediatric oncologists whose unwavering dedication to research helps to care for children facing cancer and gives them hope for a healthy future.”

This year Hyundai Hope on Wheels marks its 12th year of commitment to supporting childhood cancer research efforts. Hyundai and its dealers have donated more than $14 million to children’s hospitals nationwide and collected hundreds of handprints from children fighting childhood cancer. Every time a new Hyundai vehicle is sold in the U.S., $5 is donated to Hope on Wheels. More information and the complete list of 2010 Hyundai Hope on Wheels tour stops is available at www.hyundaihopeonwheels.org.

HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 780 dealerships nationwide.

HYUNDAI HOPE ON WHEELS
Hyundai Hope on Wheels™ is the united effort of all 780 Hyundai dealers across the U.S. to raise awareness about childhood cancer and celebrate the lives of children battling the disease. Hyundai Hope on Wheels has donated more than $14 million to childhood cancer research since 1998 and is an independent 501(c)(3) nonprofit organization.